A jabroni’s guide to marketing … a science fiction book (#5- Almighty Google, most merciful and stern, Pt.1)
Disclaimer: Not sure how necessary this is, but for the avoidance of doubt, if you haven't read the first post in this series, please understand that I have zero experience in marketing. My posts here are intended for entertainment only (... namely my entertainment) and to document any failings or successes we have as a result of marketing decisions we make. The posts are not intended as an actual guide for anyone- there are plenty of other amazing bloggers who have tons of experience and practical advice in self-publishing/ marketing if it's something that you are looking to do. Cheers for reading matey's.
So I woke up a bit early this morning, I don't know what y'all do on a Sunday morning, but I've been reading about the Webmaster Tools provided by Google... Here's what I've gathered so far.
I've added our URL to Google, so that it adds the site to the Google's Index - this was found by an article published by Google on how to get your content to show up on searches. This article also has some links that I'll check out in more detail down the line, like Google Books Partner Program, where you can promote your books online.
I've also registered for Webmaster Tools- I was prompted to add some HTML to the site for verification, but because I already had an Analytics account, I was able to verify it this way instead. As I understand it, the Search Console will track your site's search performance with Google.
I also realized that we don't have a site map, and this seems to be pretty important if you want your site to show up on search engine crawls. The sitemap lets the search engine know about the pages that exist on your site- here is an article that will explain. In the WP for Beginners article they suggest using Yoast SEO, which is the plugin that I've already got activated on the site (if you haven't used this before, it's great- especially for someone a bit more visual- you get a rating on each post that you publish and ways to improve it's discoverability).
That's it for now y'all, time for some breakfast!
On a closing note, we aren't affiliated with anyone and don't profit from any links provided- these are only things that I've happened upon and decided were worth sharing.